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Believe it or not, until a short while ago, all freshwater pearls were called Biwa Pearls. Lake Biwa is the name of a very large and ancient lake that is fed by over 500 rivers. Lake Biwa had been used to culture freshwater pearls, from around 1914, until the 1980's saw the decline of pearl culture due to pollution from housing and resort encroachment, industrial and roadside run-off.

Pearl production peaked at around 6 tons annually. And as history repeats itself so many times pollution and over harvesting killed the population of mussels that were the mainstay of Biwa Pearl culture. History repeats itself because in the 1500's the Caribbean Sea and the Baja area of the Pacific were huge naturally producing pearl areas. These areas were stripped out by the Spanish search for resources.

Biwa pearls were known for their brownish purple colors with high luster. Biwa Pearls were nucleated as most freshwater pearls are today, that is with a piece of the soft mantle tissue that lines the shell. This technique is different than the way that saltwater pearls are nucleated, that is with a small round piece of mother of pearl. Soft tissue nucleating creates a pearl that is all nacre, much like a natural pearl.

The Japanese have taken to growing freshwater pearls in Lake Kasumigaura. They use a cross between the descendants of the remaining Biwa mussels and Chinese mussels. Some of the mussels from Lake Kasumigaura are actually nucleated with rejected akoya pearls.

They still do produce akoya pearls, Japan once the undisputed ruler of pearl culture has just about given up the culturing of pearls, freshwater and saltwater, because of pollution and rising costs. They have become the distributor of much of China's pearl harvest of akoya pearls.

Click here for freshwater pearls and freshwater pearl necklaces.

Patrick Cavanaugh offers through Sunshine Pearls much information about freshwater pearls.

Learning to sell online requires not only master knowledge of your product or service but mastering the techniques that get you noticed in a huge online world full of competition at every turn. You can take the best offline salesman and put him against someone with no face to face sales experience but an understanding of how to drive visitors to a website and that experienced sales person will be outsold every time.

This is the reason that many people who would never take a conventional sales career to make incredible amounts of money selling online. There are still many similarities such as presentation and a proper sales pitch that will close a sale but online it is more important to understand how and why people make decisions when looking to make an online purchase.

On the internet the first thing that must be mastered is exactly what ad how are people looking for something they want to buy. The sales cycle online generally starts at the search engine so we must learn to understand what is going to be typed in that little search box and how we can be one of those sites that gets listed when the search button is hit. To this extent learning to sell online begins with understanding how people find the things they want to buy and how to put your product or service in that search path.

The online sales training process goes something like this:

1. Is there an online market for our products?
2. How do people find a particular process (what are they typing in that box)?
3. How do we get or product or service in that path?
4. Providing a sales presentation that triggers a sale. (The silent sales pitch is different than being able to sell face to face)

There are people building businesses on the internet making tremendous annual incomes not because they are sales people but because they have spent the time learning how to sell online.

Around the world billions of dollars in purchases are being made on the internet every year and it has become the biggest retail marketplace in the world. The incredible thing is anyone who is willing to spend a very small amount of money on an education about learning to sell online is afforded and incredible opportunity to make money. Auction sites, affiliate programs and general retail ecommerce sites all provide a low cost business opportunity for anyone willing to be open to learning how to market in a digital world.

Steve Phipps makes a living selling products online via physical and digital sales through auctions sites, blogs and traditional ecommerce of a wide range of products and services. He has created a website dedicated to selling products online and learning to sell online.

If you are interested in more information about online sales you can visit his site at:

http://www.onlinemoneytruth.com